Inama eshanu zifasha umucuruzi gufata ibyemezo byiza byo mu rwego rw’imari 

Inama eshanu zifasha umucuruzi gufata ibyemezo byiza byo mu rwego rw’imari 

Kenshi na kenshi, abacuruzi bakenera kugura imitungo cyangwa ibicuruzwa bijya mu bubiko cyangwa bakagura ibindi bintu bagamije guteza imbere ubucuruzi bwabo. Ariko, kenshi na kenshi amikoro aba ari macye, kubera iyo mpamvu, ni ngombwa gufata ibyemezo byo mu rwego rw’imari byiza kurusha ibindi byose bishoboka.

Nimucunga amikoro yanyu uko bikwiye, muzabasha kugera ku ntego zanyu neza kandi mubashe  kunoza imikorere y’ikigo cy’ubucuruzi cyanyu muri rusange. Dore inama eshanu zabafasha gufata ibyemezo bitanu byo mu rwego rw’imari.

  • Ruhuka: Mbere yo kugira ibintu ugurira ikigo cy’ubucuruzi cyawe, ikintu cya mbere ugomba gukora ni ukuruhuka noneho ugatekereza ku ntego ufitiye ikigo cy’ubucuruzi cyawe. Ese igicuruzwa ugurira ikigo cyawe gishyigikira izo ntego cyangwa gihabanye nazo? Wikwishyiraho igitutu cyangwa ngo abandi bakigushyireho.
  • Baza: Baza ibibazo bijyanye n’ibiguzi n’ingorane zijyana n’ibyo ugomba kugura. Komeza ubaze ibindi bibazo kugeza igihe wumviye icyo wishyurira n’icyo uhawe. Wigira isoni zo kubaza ibibazo byinshi. Dore bimwe mu bitekerezo by’ingirakamaro: Bizagenda gute nibidakora? Ese nshobora guhagarika kugura iki gicuruzwa ngasubizwa amafaranga? Ese hari amafaranga y’igihembo, imisoro, ibihano, cyangwa andi mafaranga ajyanye n’icyo gicuruzwa? Mu by’ukuri ni iki mpawe kubera amafaranga nishyuye? Iki gicuruzwa gifite iyihe garanti?
  • Gereranya: Gereranya ibiciro maze urebe niba uri kwishyura igicuruzwa ku giciro gikwiye. Itegereze cyane maze urebe niba atari ikintu kigaragara nk’aho ari cyiza kurusha uko kiri mu by’ukuri. Genzura niba abantu cyangwa ibigo by’ubucuruzi mukorana byanditswe mu buryo bwemewe.
  • Cishiriza : Cishiriza ikiguzi cy’ibyo ushaka kugura noneho urebe niba kijyanye n’amafaranga usabwa kwishyura. Ushobora kubona kuri interineti ibikoresho n’ibyo ushobora kwifashisha ubara bikagufasha kugereranya ibicuruzwa cyangwa serivisi zo mu rwego rw’imari. Gereranya ikiguzi cya byose, harimo amafaranga y’ibihembo n’andi yose usabwa kwishyura n’agaciro k’igicuruzwa uhabwa.
  • Fata icyemezo : Niba watekereje ku byerekeranye n’uburyo igicuruzwa runaka cyagira uruhare ku ntego zawe, nyuma yo kubaza ibibazo byawe byose, nyuma yo kugereranya ibiciro, no gucishiriza ku bijyanye n’ikiguzi cyacyo, fata icyemezo niba ugomba gukomeza gukora igikorwa cyo kugura icyo gicuruzwa cyangwa kukireka. Andika ibi byose bimaze kuvugwa noneho ubirebe nk’uko biri koko kugirango ubashe gufata icyemezo.

Twizeye ko nimukoresha ubu buryo, muzabasha gufata ibyemezo byo mu rwego rw’imari birushijeho kuba byiza bizafasha ibikorwa by’ubucuruzi byanyu.

Five Tips to Make Better Financial Decisions

Business owners generally need to purchase assets or inventory or make other purchases to help their businesses grow. But resources are often scarce, so it is important, therefore, to ensure you’re making the best financial decisions you can.

If you manage resources appropriately, you will be able to better accomplish your goals and improve your company’s overall performance. Here are five tips to make better financial decisions.

  1. Pause: Before making a purchase for your business, the first thing you should do is pause and think about what your goals are for your business. Will the item you are purchasing support those goals or deter from them? Don’t pressure yourself or let other people pressure you.
  2. Ask: Ask questions about the costs and risks associated with a purchase. Keep asking more questions until you understand what you’re paying for and what you are receiving. Don’t be shy about asking many questions. Here are some ideas: What will happen if it doesn’t work out? Can I stop the transaction and get my money back? Are there fees, taxes, penalties, or other charges? What exactly am I receiving in return for the amount I am paying? What warranty or guarantee does this come with?
  3. Compare: Compare prices to make sure you are paying a fair price. Keep an eye out for anything that seems too good to be true. Ensure that the people and businesses with whom you are working are properly registered.
  4. Estimate: Estimate the costs associated with your purchase and make sure you are getting value for your money. You can find online tools and calculators to compare financial products or services. Compare the total cost, including fees and chargers, to the value you are receiving.
  5. Decide: If you thought about how a purchase will contribute toward your goals, asked all your questions, compared prices, and estimated your total costs, make a decision whether to move forward with the transaction or not. Write down all of the above and look at it objectively to help you decide.

We hope that by applying this method, you will be able to make better financial decisions to support your business.

 

 

 

 

 

 

 

 

 

 


Five Tips to Make Better Financial Decisions

Five Tips to Make Better Financial Decisions

Business owners generally need to purchase assets or inventory or make other purchases to help their businesses grow. But resources are often scarce, so it is important, therefore, to ensure you’re making the best financial decisions you can.

If you manage resources appropriately, you will be able to better accomplish your goals and improve your company’s overall performance. Here are five tips to make better financial decisions.

  1. Pause: Before making a purchase for your business, the first thing you should do is pause and think about what your goals are for your business. Will the item you are purchasing support those goals or deter from them? Don’t pressure yourself or let other people pressure you.
  2. Ask: Ask questions about the costs and risks associated with a purchase. Keep asking more questions until you understand what you’re paying for and what you are receiving. Don’t be shy about asking many questions. Here are some ideas: What will happen if it doesn’t work out? Can I stop the transaction and get my money back? Are there fees, taxes, penalties, or other charges? What exactly am I receiving in return for the amount I am paying? What warranty or guarantee does this come with?
  3. Compare: Compare prices to make sure you are paying a fair price. Keep an eye out for anything that seems too good to be true. Ensure that the people and businesses with whom you are working are properly registered.
  4. Estimate: Estimate the costs associated with your purchase and make sure you are getting value for your money. You can find online tools and calculators to compare financial products or services. Compare the total cost, including fees and chargers, to the value you are receiving.
  5. Decide: If you thought about how a purchase will contribute toward your goals, asked all your questions, compared prices, and estimated your total costs, make a decision whether to move forward with the transaction or not. Write down all of the above and look at it objectively to help you decide.

We hope that by applying this method, you will be able to make better financial decisions to support your business.

 

 

 

 

 

 

 

 

 

 

 

Inama eshanu zifasha umucuruzi gufata ibyemezo byiza byo mu rwego rw’imari 

Kenshi na kenshi, abacuruzi bakenera kugura imitungo cyangwa ibicuruzwa bijya mu bubiko cyangwa bakagura ibindi bintu bagamije guteza imbere ubucuruzi bwabo. Ariko, kenshi na kenshi amikoro aba ari macye, kubera iyo mpamvu, ni ngombwa gufata ibyemezo byo mu rwego rw’imari byiza kurusha ibindi byose bishoboka.

Nimucunga amikoro yanyu uko bikwiye, muzabasha kugera ku ntego zanyu neza kandi mubashe  kunoza imikorere y’ikigo cy’ubucuruzi cyanyu muri rusange. Dore inama eshanu zabafasha gufata ibyemezo bitanu byo mu rwego rw’imari.

  • Ruhuka: Mbere yo kugira ibintu ugurira ikigo cy’ubucuruzi cyawe, ikintu cya mbere ugomba gukora ni ukuruhuka noneho ugatekereza ku ntego ufitiye ikigo cy’ubucuruzi cyawe. Ese igicuruzwa ugurira ikigo cyawe gishyigikira izo ntego cyangwa gihabanye nazo? Wikwishyiraho igitutu cyangwa ngo abandi bakigushyireho.
  • Baza: Baza ibibazo bijyanye n’ibiguzi n’ingorane zijyana n’ibyo ugomba kugura. Komeza ubaze ibindi bibazo kugeza igihe wumviye icyo wishyurira n’icyo uhawe. Wigira isoni zo kubaza ibibazo byinshi. Dore bimwe mu bitekerezo by’ingirakamaro: Bizagenda gute nibidakora? Ese nshobora guhagarika kugura iki gicuruzwa ngasubizwa amafaranga? Ese hari amafaranga y’igihembo, imisoro, ibihano, cyangwa andi mafaranga ajyanye n’icyo gicuruzwa? Mu by’ukuri ni iki mpawe kubera amafaranga nishyuye? Iki gicuruzwa gifite iyihe garanti?
  • Gereranya: Gereranya ibiciro maze urebe niba uri kwishyura igicuruzwa ku giciro gikwiye. Itegereze cyane maze urebe niba atari ikintu kigaragara nk’aho ari cyiza kurusha uko kiri mu by’ukuri. Genzura niba abantu cyangwa ibigo by’ubucuruzi mukorana byanditswe mu buryo bwemewe.
  • Cishiriza : Cishiriza ikiguzi cy’ibyo ushaka kugura noneho urebe niba kijyanye n’amafaranga usabwa kwishyura. Ushobora kubona kuri interineti ibikoresho n’ibyo ushobora kwifashisha ubara bikagufasha kugereranya ibicuruzwa cyangwa serivisi zo mu rwego rw’imari. Gereranya ikiguzi cya byose, harimo amafaranga y’ibihembo n’andi yose usabwa kwishyura n’agaciro k’igicuruzwa uhabwa.
  • Fata icyemezo : Niba watekereje ku byerekeranye n’uburyo igicuruzwa runaka cyagira uruhare ku ntego zawe, nyuma yo kubaza ibibazo byawe byose, nyuma yo kugereranya ibiciro, no gucishiriza ku bijyanye n’ikiguzi cyacyo, fata icyemezo niba ugomba gukomeza gukora igikorwa cyo kugura icyo gicuruzwa cyangwa kukireka. Andika ibi byose bimaze kuvugwa noneho ubirebe nk’uko biri koko kugirango ubashe gufata icyemezo.

Twizeye ko nimukoresha ubu buryo, muzabasha gufata ibyemezo byo mu rwego rw’imari birushijeho kuba byiza bizafasha ibikorwa by’ubucuruzi byanyu.


unique selling proposition

Four Steps to Defining Your Unique Selling Proposition

Four Steps to Defining Your Unique Selling Proposition

A unique selling proposition, also known as a USP, is a specific thing that gives your business an edge over the competition.

Like many of us, customers are overwhelmed by choice, and they want to quickly figure out what makes one product or brand different from the rest. Finding out how to position your product or service so that it stands out rather than simply blends in is key. So, it’s crucial for entrepreneurs to identify a unique selling point that can be used to guide your branding and marketing decisions.

Here are four steps to keep in mind when defining your USP:

  1. Understand your target market: Having a unique feature has no value if your customers are not concerned about or interested in it. This means that you need to understand your customers. What do they need? Why do they buy your products? Is it because it is cheaper, saves them time, or because they trust you? Interview clients, and friends and make a list of the reasons they buy your products. Identify what comes up most frequently.
  2. Analyze your competition: Now that you have a list of what benefits your products or service brings to your clients, make a list of your competitors and identify the needs they are meeting. This will help you understand what characteristic distinguishes your products from those of your competition.
  3. Communicate your USP: c, come up with a message that communicates your USP. This message needs to be clear, concise, and straightforward. Make sure you can communicate it easily, that your customers can understand it, and that it is easy to remember. Ask yourself if your reputation in the market and your branding (logo) clearly demonstrate the benefit you are providing.
  4. Test and revise: Once you develop language to communicate your USP, talk to customers to get their thoughts. These interviews should help you decide on the best way to market your business.

Your unique selling proposition shouldn’t change too often, but it’s essential to keep it up to date. Any changes in trends or competitors could affect your USP, so keep an eye on what is happening in the market and adjust accordingly.

 

 

 

 

 

 

 

 

 

 

 

 

 

Intera enye zo gushyiraho Igitekerezo cyo gucuruza ikintu kimwe

Igitekerezo cyo gucuruza ikintu kimwe gifatwa kandi nk’ikintu kihariye gishyira ku isonga ubucuruzi bwawe ugereranyije n’abo muba muhigana ku isoko.

Kimwe na benshi muri twe, abaguzi bananirwa gukora amahitamo y’ibyo baba bagomba kugura  noneho bagashaka guhita bareba ikintu gituma igicuruzwa kimwe cyangwa ubwoko bw’ibicuruzwa runaka bitandukana n’ibindi. Gushaka uburyo bwo kuzamura urwego rw’igicuruzwa cyangwa rwa serivisi ku buryo kirushaho kugaragara aho kugirango kivange mu bindi ni ingenzi. Kubera iyo mpamvu, ni ngombwa ko ba rwiyemezamirimo bashaka ingingo yo gucuruza ikintu kimwe ishobora gukoreshwa mu kuyobora ibyemezo bigamije gushyiraho izina ry’igicuruzwa cyangwa serivisi  no kuyamamaza.

Dore intera enye umuntu agomba gukurikiza mu ishyirwaho ry’igitekerezo cyo gucuruza ikintu kimwe gusa ( USP):

  • Kumva isoko ugambiriye: Kuba ufite ikintu kihariye kiranga igicuruzwa cyangwa serivisi yawe  nta gaciro bigira igihe abaguzi bawe bumva kitabareba cyangwa batakishimiye. Ibi bisobanura ko ugomba kumva abaguzi bawe. Ese bakeneye iki?Kubera iki bashaka kugura ibicuruzwa byawe? Ese ni kubera ko bihendutse? Ni ukubera ko bitabatwara umwanya? Cyangwa ni ukubera ko bakugirira icyizere? Baza abaguzi n’inshuti zawe noneho ukore urutonde rw’impamvu zituma bagura ibicuruzwa byawe. Reba impamvu ikunze guhora igaruka kurusha izindi.
  • Sesengura abo muhigana: Kuva umaze kugira urutonde rw’ibyo abaguzi bawe baba bifuza ku bicuruzwa cyangwa serivisi zawe, kora urutonde rw’abo muhigana noneho urebe ibikenewe buzuza. Ibi bizatuma ubasha kumva ibintu byihariye biranga ibicuruzwa byawe kandi bikabitandukanya n’iby’abo muhiganwa.
  • Tangaza USP yawe: Iyo umaze kubona impamvu abaguzi bawe bakunda kugura ibicuruzwa byawe aho kugura iby’abo muhiganwa, utegura ubutumwa butangaza USP yawe. Ubu butumwa bugomba kuba bwumvikana, ari bugufi kandi burasa ku ntego. Ugomba kubasha kubutanga mu buryo bworoshye ku buryo abaguzi bawe babasha kubwumva kandi bakaba babasha kubwibuka. Ugomba kwibaza niba izina ryawe ku isoko n’ikimenyetso cy’ubucuruzi cyawe ( logo) bigaragaza neza inyungu ibicuruzwa/serivisi zawe zitanga.    
  • Kora igerageza kandi usubiremo: Iyo umaze gutegura imvugo ukoresha utangaza USP yawe, usaba abaguzi bawe kuvuga icyo bayitekerezaho. Ibi biganiro bigufasha gufata icyemezo ku byerekeranye n’uburyo bwiza bwo kwamamaza ubucuruzi bwawe.

Igitekerezo cyawe cyo gucuruza ikintu kimwe ntikigomba guhinduka hato na hato. Ahubwo, ni ngombwa guhora gihuzwa n’igihe. Impinduka izo ari zo zose zibaho ku byerekeranye n’imiterere y’isoko  cyangwa abo muhiganwa nabo  zishobora kugira impinduka kuri USP yawe. Kubera iyo mpamvu, ugomba guhora witegereza ibigenda biba ku isoko noneho ugakora impinduka zikwiye.


Feeling stressed managing your business, family, and personal wellbeing? Try these tips!

Feeling stressed managing your business, family, and personal wellbeing? Try these tips!

Fortunately, the economy has reopened, and entrepreneurs are gradually building back. Yet, building back after a difficult time comes with its challenges, and the stress it causes can impact entrepreneurs’ motivation and productivity.

Managing stress can help entrepreneurs stay motivated and in the long run improve their productivity in running their businesses while also improving their overall wellbeing.


Join us in our upcoming webinar about “Practical Solutions for Improving the Wellbeing of Women Entrepreneurs”

Join us in our upcoming webinar about

“Practical Solutions for Improving the Wellbeing of Women Entrepreneurs”

Together with the Geruka Healing Center and the Kigali Public Library, the SME Response Clinic will be holding a live webinar, “Practical Solutions for Improving the Wellbeing of Women Entrepreneurs. The webinar is part of the Building Back Healthier Series, which aims to support entrepreneurs’ wellbeing amidst the COVID-19 pandemic.

The discussion will be on Wednesday, 8 December 2021 at 3 pm via the SME Response Clinic Facebook page. The discussions will feature Adelite Mukamana, Registered Clinical Psychologist Specialist, Scovia Mutoni, Founder KGL Flour Limited, and Amina Muhoza, Founder Saye Company Limited. The discussion will be in Kinyarwanda


SME Response Clinic hosts a webinar on practical strategies to deal with stress at Kigali Public Library. 

SME Response Clinic hosts a webinar on practical strategies to deal with stress at Kigali Public Library. 

The SME Response Clinic held a webinar on practical strategies to deal with stress at Kigali Public Library on the 12th of November 2021. The webinar is part of the Building Back Healthier Series that was launched with a talk show on KT Radio on the 18th of October 2021. The series is organized in partnership with the Geruka Healing Centre.

The objective of the webinar was to inform and inspire entrepreneurs to incorporate wellbeing into the daily operations of their businesses and equip them with practical skills to cope with stress. The webinar featured a mental health expert, Dr Jean Pierre Ndagijimana, with two active small business owners, Claudine Tuyisenge and Johnson Runuya. Learn more below.

Dr Ndagijimana kicked off the session with a great example to help attendees and viewers understand how to improve the stress response. Let’s dig in:

Most of us use a fire pit to cook food. When the food starts to boil up, you decrease the intensity of the heat so that your saucepan, for instance, won’t explode. At a certain point in time, you may also increase the intensity of the heat again. This process of balancing the intensity of the heat that goes into your firepit is also applicable to managing stress. As an entrepreneur, this means knowing when your level of stress is increasing or decreasing so that you can think of what actions you should take to regulate your level of stress.

Claudine and Johnson each shared their own experiences – read on to learn more.

Claudine’s Experience:

Claudine Tuyisenge is the founder of KICIRWANDA, a local organization that emerged from the COVID-19 pandemic. The business works with artisans – 90% of whom are women -based in rural Rwanda who makes handcrafted products to earn sustainable livelihoods. Claudine is no stranger to stress – she shared that in particular, she and her colleagues are always very stressed during the festive season – a season that is important for sales and during which taking a helpful holiday to recharge is not possible. For her staff, the experience of rushing to meet looming deadlines created insomnia and other challenges that made their lives more difficult.

To manage the stress of the season – Claudine introduced a new way of taking orders. To promote a healthy workplace at KICIRWANDA, rather than taking every order that comes in and rushing to complete it, Claudine implemented a process of accepting orders based on production capacity. Now, staff work together toward achievable goals, and it has allowed the business to continue to uphold high standards of quality while caring for its employees. Claudine shared the sentiment behind the process, “It’s crucial to be true to yourself and to your clients. [If you plan well,] you can tell them the timeframe you need to make quality products for them, which is an important element in managing stress.”

Johnson’s Experience:

Johnson Runuya is the founder of Johnson The Baker, a bakery that operates in Kigali and surrounding areas. While lockdown measures implemented in March 2020 forced many businesses to close their doors, they gave some entrepreneurs the time and inspiration to start online businesses. Johnson is among a number of university students who saw COVID-19 as an opportunity – he launched his business’ website just days after the lockdown started and began receiving orders from friends, family, and schoolmates. By April 2020, orders started flooding in as Johnson promoted his business through social media platforms.

Johnson never thought his business would continue after the lockdown was lifted, but instead, it has continued to thrive to the point where he is expanding his operations. While the orders are increasing, this comes with stress. He highlights that a big source of stress is that as a pastry chef, you do not set your own deadlines – customers do – and sometimes those deadlines are as short as one hour. As an entrepreneur, it is difficult to say no to the customer, so what is key is preparation. Having all needed materials on hand is critical to being able to say yes and meet customers’ needs. Johnson also stressed the importance of being kind to oneself – not everything will be perfect every time. To plan for his continued expansion, Johnson is setting up a system through which clients will send orders with a three-hour turnaround time, better enabling the business to manage the number of orders that come in. Johnson is sure this will help maintain his own well-being as well as the well-being of his employees by reducing the level of stress that comes with strict deadlines.

Championing wellbeing is important to a company’s success

“To have stress is common. The only way to have no stress is when we are no longer alive. Stress assists us (including entrepreneurs) in being successful and, in more extreme circumstances, in surviving. The ultimate goal for all of us is to improve stress response. What differentiates how individuals regulate levels of stress includes things like the time period that stress lasts and the techniques one uses to deal with it.” – Dr Ndaagijimana.

Claudette and Johnson are building back healthier by creating self-awareness about their own wellbeing and educating their staff to do the same. By paying attention to their levels of stress, they are understanding more clearly what they are capable of as well as what changes they need to make to be able to deliver on time. And, as a result, both have seen positive impacts, including increased productivity and better workplace environments.

Visit SME Response Clinic for tips for entrepreneurs to sustain their wellbeing and optimize mental health at the workplace, and join us for our upcoming webinar, “Building Back Healthier: Practical Solutions for Improving the Wellbeing of Women Entrepreneurs” scheduled for 08 December at 2 pm Rwanda local time at Kigali Public Library, and on our Facebook and YouTube channels.


Ese byarakugoye gutandukanya ubuzima bwo ku kazi n’ubuzima bwo mu rugo kuva icyorezo cyatangira? Dore inama zafasha abacuruzi bato gushyiraho imbibi  z’ubuzima.

Ese byarakugoye gutandukanya ubuzima bwo ku kazi n’ubuzima bwo mu rugo kuva icyorezo cyatangira? Dore inama zafasha abacuruzi bato gushyiraho imbibi  z’ubuzima.

Kuva icyorezo cyatangira, ibigo by’ubucuruzi bito byahanganye n’ibibazo bitarangira byo guhagarika ibikorwa byabyo bitewe n’ingamba za guma mu rugo kimwe n’izindi ngamba zigamije gukumira ikwirakwira ry’icyorezo. Kuri byinshi mu bigo by’ubucuruzi, ibikorwa byabyo byagiye mu ikoranabuhanga, ibyo bigatuma bigomba kuba biri buri gihe ku murongo w’itumanaho amasaha 24 kuri 24 mu cyumweru cyose. Izi mpinduka zatumye bikomerera benshi mu bafite ibikorwa by’ubucuruzi gushyiraho imbibi hagati y’ubuzima bwo ku kazi n’ubuzima bwabo bwite; ibyo bikaba byagombye kuba urufunguzo rutuma ikigo cy’ubucuruzi gikora neza bikanazana umwuka wo kumva umuntu amerewe neza.   

Dore zimwe mu nama zagufasha gushyiraho imbibi z’ubuzima bwiza, ibyo bikagufasha guhorana ingoga, gukorana umurava, no gutanga umusaruro.

  • Niba ukora mu iduka cyangwa ahandi hantu, fata umwanya wo gutekereza uri mu nzira werekeza cyangwa uva mu bucuruzi bwawe. Benshi mu bacuruzi batangiye kugenda n’amaguru berekeza cyangwa bava mu rugo kugira ngo birinde ibibazo bijyanye no gutwara abantu n’urucucike rw’abantu. Koresha iki gihe neza wibaza ku byagenze neza uwo munsi, utekereza ku ngorane wahuye nazo n’uburyo wazikuyemo kandi unategura ibintu ugomba gutegereza imbere. Ibi bitekerezo by’akanya gato bishobora kugufasha kugumya kugenzura ibikorwa by’ubucuruzi bwawe, ukagumya kugira ibyiringiro bizima, ari nako bikubuza gutekereza cyane ku bibazo bijyanye n’akazi igihe uri mu rugo.  
  • Niba ukorera mu rugo, shyiraho amasaha y’akazi ko mu biro- teganya ibiruhuko byo gufatiramo amafunguro n’akaruhuko gato uri kure ya mudasobwa yawe cyangwa telefoni yawe. Inanure cyangwa utembere akanya gato nyuma ya buri saha cyangwa y’amasaha 2. Izi ntera zishobora gutuma utarangara bya hato na hato, ukanagabanya n’igihe gipfa ubusa. Imyitozo no gufata amafunguro ahoraho na byo ni ingenzi kugira ngo ubashe kugira ibitekerezo bitanga umusaruro.  
  • Gukorera mu rugo byahindutse ibintu abantu benshi badashobora kwirinda, kandi noneho ibyo bigatuma abantu bumva ko akazi gasimbura ubuzima bwo mu rugo. Mu rwego rwo kwirinda ibingibi, shyiraho ahantu hihariye ho gukorera. Gushyira akameza gato cyangwa ameza manini ahantu hihariye hagenewe gukorerwa gusa bishobora gutuma umuntu yumva yitaruye, ibyo kandi bikanamufasha kugaruka mu buzima bwe bwite igihe amaze gukora akazi k’umunsi. Ibyo binaha umuryango ikimenyetso cy’uko umuntu ari mu kazi bikanagabanya ibintu byose bishobora kumubuza gukora.

Nubwo ari nta n’imwe muri izi nama zakemura imbogamizi zo kugera ku gipimo gikwiye hagati y’akazi n’ubuzima ubwayo, kuzitabira ni umwanya mwiza wo gutangira. Tumenyeshe  uko zikora ku bikwerekeyeho wifashishije iyi imeyili:  musakacheche@consumercentrix.ch

Has it been tough to separate work and home life since the start of the pandemic? Here are tips for small business owners to create healthy boundaries.

 

Since the pandemic started, small businesses have dealt with ongoing disruptions in business activities caused by lockdowns and other preventative measures. For many, operations have gone virtual, which can lead to being online 24/7. These changes have made it hard for many business owners to set boundaries between work and personal life, which is key to a successful business and a sense of well-being.  

Here are a few tips to help you set healthy boundaries, which can help keep you energized, motivated, and productive.  

  • If you are working from a shop or other location, take time to reflect on your way to and from your business. Many business owners have begun walking to and from home to avoid transportation issues and crowding. Use this time well by asking yourself what went well for the day, thinking about any challenges you faced and how you responded to them and planning something to look forward to. This quick reflection can help you stay on top of your business activities, maintain a positive mindset, and avoid worrying about work when you are home.  
  • If you are working from home, set office hours—schedule breaks for meals and a quick break from your computer or phone. Stretch or take a short walk once every hour or two. These steps can make you less vulnerable to distractions, eliminating wasted time. Exercise and regular meals are also important to a productive mindset.  
  • Home offices have become inevitable for many, and unfortunately, can lead to feeling like work is taking over your home. To avoid this, create a designated space in your home to work. A small table or desk in a specific spot used just for work can create this sense of physical distance, making it easier to return to your personal life when the work day is done. It will also send a signal to your family that you are working and minimize the likelihood that you are disrupted. 

While none of these tips will solve the challenges of achieving a good work-life balance on their own, they are a strong place to start. Let us know how they work for you via this email musakacheche@consumercentrix.ch.

 

 


Has it been tough to separate work and home life since the start of the pandemic? Here are tips for small business owners to create healthy boundaries.

Has it been tough to separate work and home life since the start of the pandemic? Here are tips for small business owners to create healthy boundaries. 

Since the pandemic started, small businesses have dealt with ongoing disruptions in business activities caused by lockdowns and other preventative measures. For many, operations have gone virtual, which can lead to being online 24/7. These changes have made it hard for many business owners to set boundaries between work and personal life, which is key to a successful business and a sense of well-being.  

Here are a few tips to help you set healthy boundaries, which can help keep you energized, motivated, and productive.  

  • If you are working from a shop or other location, take time to reflect on your way to and from your business. Many business owners have begun walking to and from home to avoid transportation issues and crowding. Use this time well by asking yourself what went well for the day, thinking about any challenges you faced and how you responded to them and planning something to look forward to. This quick reflection can help you stay on top of your business activities, maintain a positive mindset, and avoid worrying about work when you are home.  
  • If you are working from home, set office hours—schedule breaks for meals and a quick break from your computer or phone. Stretch or take a short walk once every hour or two. These steps can make you less vulnerable to distractions, eliminating wasted time. Exercise and regular meals are also important to a productive mindset.  
  • Home offices have become inevitable for many, and unfortunately, can lead to feeling like work is taking over your home. To avoid this, create a designated space in your home to work. A small table or desk in a specific spot used just for work can create this sense of physical distance, making it easier to return to your personal life when the work day is done. It will also send a signal to your family that you are working and minimize the likelihood that you are disrupted. 

While none of these tips will solve the challenges of achieving a good work-life balance on their own, they are a strong place to start. Let us know how they work for you via this email musakacheche@consumercentrix.ch.

 

 

Ese byarakugoye gutandukanya ubuzima bwo ku kazi n’ubuzima bwo mu rugo kuva icyorezo cyatangira? Dore inama zafasha abacuruzi bato gushyiraho imbibi  z’ubuzima.

Kuva icyorezo cyatangira, ibigo by’ubucuruzi bito byahanganye n’ibibazo bitarangira byo guhagarika ibikorwa byabyo bitewe n’ingamba za guma mu rugo kimwe n’izindi ngamba zigamije gukumira ikwirakwira ry’icyorezo. Kuri byinshi mu bigo by’ubucuruzi, ibikorwa byabyo byagiye mu ikoranabuhanga, ibyo bigatuma bigomba kuba biri buri gihe ku murongo w’itumanaho amasaha 24 kuri 24 mu cyumweru cyose. Izi mpinduka zatumye bikomerera benshi mu bafite ibikorwa by’ubucuruzi gushyiraho imbibi hagati y’ubuzima bwo ku kazi n’ubuzima bwabo bwite; ibyo bikaba byagombye kuba urufunguzo rutuma ikigo cy’ubucuruzi gikora neza bikanazana umwuka wo kumva umuntu amerewe neza.   

Dore zimwe mu nama zagufasha gushyiraho imbibi z’ubuzima bwiza, ibyo bikagufasha guhorana ingoga, gukorana umurava, no gutanga umusaruro.

  • Niba ukora mu iduka cyangwa ahandi hantu, fata umwanya wo gutekereza uri mu nzira werekeza cyangwa uva mu bucuruzi bwawe. Benshi mu bacuruzi batangiye kugenda n’amaguru berekeza cyangwa bava mu rugo kugira ngo birinde ibibazo bijyanye no gutwara abantu n’urucucike rw’abantu. Koresha iki gihe neza wibaza ku byagenze neza uwo munsi, utekereza ku ngorane wahuye nazo n’uburyo wazikuyemo kandi unategura ibintu ugomba gutegereza imbere. Ibi bitekerezo by’akanya gato bishobora kugufasha kugumya kugenzura ibikorwa by’ubucuruzi bwawe, ukagumya kugira ibyiringiro bizima, ari nako bikubuza gutekereza cyane ku bibazo bijyanye n’akazi igihe uri mu rugo.  
  • Niba ukorera mu rugo, shyiraho amasaha y’akazi ko mu biro- teganya ibiruhuko byo gufatiramo amafunguro n’akaruhuko gato uri kure ya mudasobwa yawe cyangwa telefoni yawe. Inanure cyangwa utembere akanya gato nyuma ya buri saha cyangwa y’amasaha 2. Izi ntera zishobora gutuma utarangara bya hato na hato, ukanagabanya n’igihe gipfa ubusa. Imyitozo no gufata amafunguro ahoraho na byo ni ingenzi kugira ngo ubashe kugira ibitekerezo bitanga umusaruro.  
  • Gukorera mu rugo byahindutse ibintu abantu benshi badashobora kwirinda, kandi noneho ibyo bigatuma abantu bumva ko akazi gasimbura ubuzima bwo mu rugo. Mu rwego rwo kwirinda ibingibi, shyiraho ahantu hihariye ho gukorera. Gushyira akameza gato cyangwa ameza manini ahantu hihariye hagenewe gukorerwa gusa bishobora gutuma umuntu yumva yitaruye, ibyo kandi bikanamufasha kugaruka mu buzima bwe bwite igihe amaze gukora akazi k’umunsi. Ibyo binaha umuryango ikimenyetso cy’uko umuntu ari mu kazi bikanagabanya ibintu byose bishobora kumubuza gukora.

Nubwo ari nta n’imwe muri izi nama zakemura imbogamizi zo kugera ku gipimo gikwiye hagati y’akazi n’ubuzima ubwayo, kuzitabira ni umwanya mwiza wo gutangira. Tumenyeshe  uko zikora ku bikwerekeyeho wifashishije iyi imeyili:  musakacheche@consumercentrix.ch